Of course you want your portrait A4 brochures to really stand out and bring the customers in. Why else would you shell out for this kind of marketing material otherwise? The good news is that people still respond really well to direct mail, despite all this technology flying around. The bad news is that it’s […]
Expert Ways To Make Your Direct Mail Stickier
Stickiness… this is the key to making a success out of PR material like portrait A4 brochures. But what exactly is stickiness and how can you go about making your direct mail sticky? Sticky promotional messages are those that really make a big impression on your customers, both loyal followers and potential prospects. If you […]
3 Expert Tips For Creating The Perfect Tourist Brochure
Coming up with the perfect A4 landscape brochures for tourists again and again can be hard. It makes sense to try and find a winning formula you can repeat to great effect. But where to begin? Here are three top tips to help you get going. Think big, think bold You want your brochure to […]
Top Tip: Review Your Mailing Lists Regularly
Before you post out your A4 portrait brochures to your entire mailing list, you’d be wise to ensure that the people you’re sending your marketing material out to are actually alive. It’s a good idea to review your mailing lists on a regular basis so you can keep them up to date and won’t send […]
Top Tips For Combining Print & Digital Marketing Campaigns
If you hear the words ‘print marketing is dead’, make sure that you tell whoever said them that they actually couldn’t be more wrong. People still respond positively to receiving direct mail marketing messages through the post and a company that wishes to remain competitive will recognise this, taking steps to combine both print and […]
Where Do You Put Your Brochures & Leaflets?
Having perfect A4 portrait brochures printed out is just half the battle won when it comes to building up brand awareness. You also need to make sure you’re distributing them all in the right way and in the right places so as to maximise your chances of success. One ploy that many companies use is […]
Include Your Phone Number On A4 Portrait Brochures!
Having A4 portrait brochures and other forms of leaflets printed is usually for one reason and one reason alone – to maximise sales of goods and services, as well as raising awareness of your brand as a whole. While the design of these leaflets and so on can change, what each one absolutely has to […]
The Importance Of Early Promotions Revealed
With Black Friday and Cyber Monday over for another year, it’s time for retailers to take stock and see whether they took full advantage of one the busiest shopping days in the yearly calendar. New research from Retail Me Not has just revealed that in the US 70 per cent of the major retailers offering […]
How To Use Calls To Action In Your Next Portrait A4 Brochures
Designing and producing highly effective portrait A4 brochures is in large part all about finding the right words for describing your goods and services. Consumers are constantly bombarded with advertising and information so making sure yours stands out is quite clearly a must. It’s all about buzzwords and working out which ones are the best […]
How To Boost Online Sales With Print Marketing
These days, brands often fall into the trap of only advertising online. Yes, it might be a cost-effective way of getting the word out there but if you want to see true success you need to diversify and you need to do it now. Print marketing is still one of the best advertising strategies going […]